Better Growth Starts With the right system

If you’re on this site, you’re likely trying to figure out what’s holding growth back, what to focus on next, or what needs to be in place for the next level of growth. 4th Quarter looks at your whole system first: plan, people, process, technology, and timing. Then we help you build the system that creates predictable revenue, greater impact, and increased enterprise value.

What kind of growth problem are you looking to solve?
Matt Whipple
“You completely transformed The Pour Over’s growth strategy. We increased spend by 30% while improving LTV to CAC in the process.”
–Matt Whipple, Head of Growth, The Pour Over
Track record
$100,000,000+
in ad spend managed
$85,000,000
exit to Fox Corp as partner
1,000,000,000+
in streams & pageviews

How can we help?

Growth Diagnostic

For $8M+ companies with slowing growth & uncertain priorities

In two weeks, we show you what’s really slowing momentum, which opportunities are worth acting on, and what to do first.

Learn about the Growth Diagnostic

Fractional Growth Partnership

For $1M–$3M companies without a growth owner

Before you hire a Head of Growth, we embed for six months to build and validate the system that can take you to $10M.

Learn about Fractional Growth Partnership

AI for Go-to-Market

For marketing and sales teams looking for AI unlocks

We help you identify the best use cases for AI across your marketing and sales teams, build the solutions, and leave your teams able to run them without us.

Learn about the AI Roadmap

Invested Growth

For early-stage startups that need to grow before funding

We pay for the growth team, ads, and content, and only get paid when the investment yields results.

Learn about Invested Growth

4th Quarter Growth Process

What it means to be “System-First”

  1. Audit the system
  2. Model growth
  3. Find the gap
  4. Test solutions
  5. Update the system
  1. 01

    Diagnose the system

    Growth comes from how your plan, people, process, technology, and timing work together.

  2. 02

    Model how growth happens

    Map how customers find you, experience value, stay, and generate revenue.

  3. 03

    Find the constraint

    Compare what the growth model requires with what the system can currently deliver. The gaps reveal what is limiting growth.

  4. 04

    Test against the constraint

    Run focused experiments to find the solutions most likely to overcome the limitation.

  5. 05

    Build on what you learn

    What works becomes part of the system. What fails makes the next decision better.